Mobile app development that ships — iOS, Android and cross-platform.
Native iOS, native Android, and cross-platform React Native — engineered, designed, submitted, and operated. Most agencies stop at “the build is done”; we don’t leave until your app is in the store and downloading.
What’s included in our app development service.
App Development is the longest-tail discipline we sell. Every engagement includes everything below — the work most agencies quietly omit is what determines whether an app actually launches.
- 01
Product discovery
A scoped user story map, MVP definition, and explicit out-of-scope list before any code is written.
- 02
Design system
iOS, Android and shared component libraries with documented motion, type and colour tokens.
- 03
Native or cross-platform build
Swift / SwiftUI, Kotlin / Jetpack Compose, or React Native — picked for the long-term cost, not the short-term timeline.
- 04
Back-end & API
Authentication, storage, push notifications and the typical back-end services your app needs to function.
- 05
Store submission
App Store and Play Store metadata, screenshots, descriptions, and the back-and-forth with review teams.
- 06
Analytics & crash reporting
Wired in before launch so you have signal from day one, not month four.
Why our app development approach works.
Most agencies underprice app projects by a factor of two because they only quote the build phase. We quote what it actually costs to launch.
One team, two platforms.
The same designer, engineer and product lead work across iOS and Android. No platform-team handoffs, no platform-divergent UX.
Store submission included.
The two weeks of back-and-forth with Apple review and Google Play is in scope, not a “we’ll send you the build, you handle that.”
Post-launch retainer is optional.
You can hand the app to an in-house team at launch. We document everything for that handoff from day one.
Our app development process explained.
Every engagement is scoped against your audit, but the rhythm below is the default.
- 01
Audit
Read-only access to your existing analytics, search console, ad accounts and codebase. Three ranked recommendations delivered in writing inside a week.
- 02
Plan
Scoped milestone-priced roadmap with named accountable lead, fixed total, and explicit success metrics. One week, fixed fee.
- 03
Build
Weekly Friday demos. Staging URL from day three. Production push the moment a milestone is genuinely done.
- 04
Operate
Optional monthly retainer for ongoing iteration and performance. Cancellable any month with one month notice.
Common questions about App Development.
It depends on the app. We recommend native for performance-sensitive or platform-specific features, React Native when you want one team and one codebase across both platforms. We’ll tell you which on the audit and explain the trade-offs.
Yes — submission, metadata, screenshots, rejections and resubmissions are in scope. We handle the entire publishing process unless you specifically want to.
A scoped MVP for a single platform: 8–12 weeks. Cross-platform MVP: 12–16 weeks. Mature product launch: 4–6 months. The audit produces a real number.
Optionally — via the Operate retainer. Many clients hand off to an in-house team at launch. Either path is fine; we document for both from day one.
Want this scoped against your app development?
The audit will tell you whether it’s the right next move.
Book a free audit and we’ll show you what the engagement would look like, the timeline, and the indicative cost — all before any contract.